Step 1: Plan Your Site 

The starting point for putting up a Web site is knowing what you want it to do--and what it probably won't do. The Web can o help most small companies increase their wealth. Many start-ups have prospered on the Web--notably Amazon Books (www.amazon.com) and Virtual Vineyards (www.virtualvineyard.com). But the initial costs were high; largely due to their being the first small businesses to venture to the web to do business.

In that case, why put up a Web page? Even if the site is little more than an electronic billboard for your company, it's still a powerful tool for building a business. On the Web, for instance, the clock no longer matters: Your business can be open 24 hours a day, seven days a week.

Better still, a well-executed Web site is a great way to build customer loyalty. Many Web-savvy businesses use the technology to provide detailed customer assistance tips at very low cost. When a customer can get questions answered 24 hours a day, his or her loyalty will be that much stronger.

You should also use the Web to provide information on your products or services, information about updates, new releases, and sales coupons. Before, communicating with customers and prospects cost money--for printing, stamps and so on. With the Web, you can "communicate worldwide [almost] for free".

And last but not least, businesses take orders from customers via the web. With the growth of on-line catalogs and shopping carts, order taking and credit card processing is automated at affordable prices!  Keep in mind that web development does not have to be affluent and expensive to be successful .... eCommerce can succeed for the "small guy".

Add it up and you'll find a small business is missing out on a lot if it doesn't use the Web.

Go To next Step (2): HTML Layout   
Go To Step (3), (4), (5), (6), (7), (Web Development Page)